Fujitsu was on had to demo its new Cholesteric LCD Screen which they liken the display to e-ink. The screen on this eReader is not as bright as I would expect and I think will be the biggest challenge this unit has in the marketplace. Everyone is so used to bright and crisp screens on devices that they own that I think it will be a big distraction. It does have a few things going for it.
The advantages of e-Ink is battery life, by running in black and white mode most of the time, then changing to color when required. This demo highlighted a technology available only in Japan.
Interview by Andy McCaskey of SDRNews.com
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