I heard a very interesting rumour that says Google has been out talking to advertising agencies in explaining what their plans are for the new media space and in particular podcasting.

I speculated earlier that with Google involvement in the Podcast and New Media Expo that their was something big forthcoming.

Everyone should realize that it would be a natural extension for them to do this, and with having control of YouTube the only frontier that they have not yet claimed is the Audio Podcast medium.

Their is a 500 pound guerilla that will be released in September, my business is prepared are you?