More time is spent reading with children but parents are finding modern life tiring and stressful, according to research commissioned by Booktime. The average time spent by parents reading with their child (4 & 5 year olds) is now one hour 26 mins per week, an increase of 10% over 2009. 60% of parents read with children for pleasure on a daily basis.
Tiredness was cited as the main reason for shared reading not being fun, but it was the tiredness of the parents (18%) rather than the child (6%) that was the problem. Getting home from work in time was also a problem, with 30% of dads getting stuck at work.
Regardless, 71% of parents and carers said that reading with their child was always or usually the highlight of the day. 80% of the parents said that reading was associated with fun with 86% of children laughing out loud.
The book is still the main reading device (86%) but other devices such as smartphones, tablets and e-readers are becoming more prevalent. By the time a child is six, nearly a quarter of parents use technology in addition to paper-based books.
In a time of economic doom-and-gloom, this relatively minor story made my day. It costs so little to read to children especially when books are available from libraries or the Booktime programme, yet the benefits to both parents and children are immense. As a father of a 4 year old daughter, I love reading with her, especially at bedtime. It’s just us, with no distractions and we read the story together. If she grows up with a love of reading and learning, I will have done my job as a parent.
Booktime is a national (UK) free books programme for pre-school children that aims to promote the pleasure of reading by encouraging families to have fun reading together. This year, nearly 1.4 million books will be given away in partnership with Pearson.
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I’ve had my Nook Color for about a month at this point, long enough to develop a real feel for how it integrates into my life.
Once in a while, a book comes along that contains ground-breaking insights. Such is the case with a book I’ve listened to over the past couple of days, the Audible audio book version of ‘The Master Switch: The Rise and Fall of Information Empires” by author Tim Wu.
I just finished listening to the unabridged Audible audio book version of “The Man Who Lied To His Laptop” by Clifford Nass and Corina Yen.
Similarly, BMW had a big problem with male German car owners complaining loudly about the integrated BMW GPS units. It turns out that German men objected over and over again to BMW’s help line that the BMW GPS units came equipped with a female voice, and that just wouldn’t do, because it just wasn’t “right” to take driving directions from a female voice. “Knowing” that mostly male engineers had developed it wasn’t enough to eliminate the problem.
Imagine a school that passes out Amazon Kindles instead of printed textbooks. No books at all, zilch, zero, nada – everything electronic. Printing costs could be completely eliminated, along with a myriad of associated problems – replacement books, textbook obsolescence, and book disposal to mention but a few. A single high-battery-life device such as a Kindle would suffice for replacing all books.
Shortly after getting my HTC Evo phone, one of the initial apps I downloaded from the Android Marketplace was the Amazon Kindle app with the idea I’d probably check it out at some point. Weeks went by, and I pretty much ignored the app.
What a pleasant surprise I was in for. Reading a Kindle book on my HTC Evo is actually a good experience. The text is quite legible. The surprising part is that twice now I’ve carried the phone with me into restaurants and was able to easily read using the phone while eating. Of course, the HTC Evo has a handy built-in kick stand that allows the phone to sit on its side at an angle. I can eat and then periodically lightly touch the right side of the screen in order to make the Kindle app advance to the next page. The Kindle app even synchs the latest page I’m on back to the server, so if I open the book up again either on my phone or on my laptop, it opens up right at the exact page where I stopped reading.
