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podcasting

BlogWorld and New Media Expo Info

Posted by geeknews at 6:29 PM on October 11, 2009

On Tuesday night I fly out to Blog World and New Media Expo. This is one of my most looked forward to trips of the year. It’s more a family reunion than anything. My team from RawVoice is joining me and we have a booth as always.  So while it will be part business it is going to be part play as well.  I have put together a little informational video on what is happening next week in Vegas.

If your going to BlogWorld be sure to come to my two conference sessions.

  • Saturday 11:45 How to prep your show to make it Advertiser Friendly
    Todd Cochrane: In this session you will learn exactly how to make your show and website meet the criteria advertisers are looking for. With four years of experience in podcast advertising, Todd will share with you details you will need to take your show from hobby to a revenue generator. Learn the advertising terms, pricing criteria and sensible expectations of what your show is capable of making in revenue.
  • Saturday 4:15 Promoting Podcasts through the Directories
    Rob Greenlee, Todd Cochrane, Gary Weland will talk about getting your podcast promoted through sites such as Zune MarketPlace, PodcastPickle, Blubrry.com and others. We will talk about tips and tricks that will make sure your directory listing is effective.

For more info on what we have cooking check out the full details on the Blubrry Blog

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A new Podcast Portal!

Posted by geeknews at 2:55 AM on September 30, 2009

rss_feedOver the past several months my team at RawVoice has been working with a thought leader in the Travel New Media space.  Yesterday we launched a new vertical podcast portal called the Travel Cast Network.

What my team learned very early on, is that there is significant value in vertical new media sites, so long as you have a category leader to run it. So when you get a chance head over to TravelCastNetwork.com and check out what Chris Christensen host of the world famous Amateur Travel Podcast has in store for you.

What you will find is the very best travel information. In the coming weeks as Chris ramps up content on the site I think you will find the best travel podcasts.

Our team is seeking more thought leaders in the podcasting space, to partner with and launch more vertical websites. We have the technology and know how to get your site profitable in a very short period of time.

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BlogWorld and New Media Expo Speaker!

Posted by geeknews at 9:37 PM on September 25, 2009

BlogWorld09_150px_SpeakerIn just a few weeks the Blogger and Podcaster event of the year gets underway in Las Vegas Nevada. BlogWorld and New Media Expo is now a combined event where Bloggers and Podcasters get to hang out together in a single event.

Not only will I be speaking but my company RawVoice will be exhibiting, we have some great swag to give away that we predict will be the coolest show swag at the event.

I will be speaking on Saturday at 11:30 on the topic “How to prep your show to make it Advertiser Friendly”.  This is a session you will not want to miss, bring your pens because five years of experience in the podcast advertising space allows me to bring real experience and not just theory to the table.

Sadly we will miss talking with the folks from Podtrac and Wizzard Media who are competitors of ours in the space, but have opted to not exhibit this year for unknown reasons.

Make sure you stop by our booth Friday as we will be handing out tickets to a special event we are having Friday evening as well.

We are well prepared to talk to bloggers about the benefits of podcasting and they should stop by and have a chat with us as we have some cool ideas to share. You will want to get one of our custom-made T-Shirts as well that we feel will be a major hit.

See you in Vegas!

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No More Free Audio Podcast Hosting?

Posted by geeknews at 2:34 PM on August 15, 2009

So what happens when free or nearly free podcast hosting is no longer available. Most of us in the podcasting / new media space understand the true cost of bandwidth, and while it is cheaper now than it was 5 years ago there will be major challenges for popular podcast that are now paying pennies on the dollar for what their actual hosting is costing are, if the free or nearly free hosting company goes out of business.

Imagine that you wake up tomorrow and your favorite podcast hosting company is going out of business, and you are now forced to pay between .15 and .19 cents a gigabyte to have your content  delivered.  That would make a lot of people sit back and really think about their shows.

Before that happens though my prediction is that podcast media hosting rates for those companies that do charge will be go up in the future, time will tell.

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Geek News Central Podcast Consumption Report

Posted by geeknews at 1:15 AM on August 5, 2009

I was shocked tonight when I was looking at some of my podcast consumption data. While the below screen shot is only a small part of our podcast statistic service I am seeing some amazing trends in just how people are downloading and consuming my show.

How my listeners are downloading and listening to my show is a radical change from just one year ago! I will let you digest it yourself, but the most remarkable thing I am seeing in this report is how blackberry downloads has exploded onto the charts who would have thought.

Note: The following data was a snapshot of Geek News Central Podcast consumption for July 2009 percentages are accurate within 0.25% and are compiled with the free Podcast Statistics my company makes available to podcasters worldwide.

gncpodcast2009

Comments?

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The 1 Year Podcast Project Introduction

Posted by geeknews at 12:52 PM on July 5, 2009

podcastproject This morning I kicked off the 1 year podcast project, five listeners of my podcast where picked from a contest I had in June. They get 1 years worth of podcast development consultation, free web and podcast media hosting.

Corporations pay me thousands of dollars each year for the same advice I am going to be giving these individuals, and while my corporate clients are confidential the five shows that I will be conslting will be publicized on this website, in my show and multiple other venues.

I will keep you advised on how it goes, and you can judge for yourself how the shows turn out. While much of the work will be done by the show producers I will be using a modified process I use with my corporate clients.

Todd..

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Podcast Publishing refined with PowerPress and Blubrry Hosting

Posted by geeknews at 12:59 PM on July 4, 2009

I want to break down just how much time the PowerPress Podcast Plugin and Blubrry Hosting has saved me when I publish my podcast. Most of us are so busy today anytime we can get some time back through new tools and more efficient ways that it is worth sharing.

Disclaimer my company RawVoice  is the company behind Blubrry.com and the PowerPress plugin, everyone’s publishing process will be slightly different but from my perspective this was well worth sharing.

I have had a set routine for publishing my podcast over the past 5 years that I have followed for over 480 shows after with little variation. That routine has changed since we rolled out our new tools let me give you a comparison so you can see where the deltas are. first let’s look at old way I did the show.

  • Show Material Preparation 1Hour
  • Tricaster, Ustream, Adobe Audition, Show Intro prep 10 Minutes
  • Announcing Live Event on Twitter and Facebook 5 Minutes
  • Podcast Recording 75 Minutes
  • Saving Recorded Audio 5 Minutes
  • Filling in ID3 Tags 5 Minutes
  • Uploading Podcast to Server and Creating Show Notes 30 Minutes
  • Announcing Show on Twitter and FaceBook 5 Minutes
  • Sending NewsLetter to Audience Members 5 Minutes

Total Time for Show Production 3:20 Minutes

Here is the comparison using WP, PowerPress, Blubrry Uploader, Blubrry Hosting and our publishing Tools.

  • Show Material Preparation 1Hour
  • Tricaster, Ustream, Adobe Audition, Show Intro prep 10 Minutes
  • Announcing Live Event on Twitter and Facebook 5 Minutes
  • Podcast Recording 75 Minutes
  • Saving Recorded Audio 5 Minutes
  • No longer fill in ID3 Tags Blubrry Hosting Does that for me automatically! 0 Minutes
  • Publish Media 3 Step Publishing 20 Minutes
  • Announcing new Show available Twitter 0 Minutes (Automatically Done by Blubrry)
  • Announcing new Show available on Facebook 2-3 Minutes
  • Sending NewsLetter to Audience Members 0 Minutes (Automatically Done by Blubrry)

Total time for new show production 2:58

I would have never thought that I could shave that much off my Podcast Publishing Time. Some people may say what’s the big deal, well when you are recording a show twice a week saving 20 minutes or more is huge when you look at the time savings over a year or more. But honestly here is the bottom line, as I walked out of the Studio over the past couple of weeks my wife has been saying wow your finished already!This was motivation enough to do some in-depth comparisons.

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Geek News Central Portable Podcast Rig

Posted by geeknews at 7:46 PM on May 31, 2009

Portable Podcast Rig

While I highlighted my home studio already I have numerous request to talk about my portable recording rig. As you all know I travel as much as 1-2 weeks a month. I am usually stuck in Hotels with less than desirable bandwidth which requires I bring extra connectivity along more on that later.

I pack for three contingencies, audio only, audio and video combined, video interview only.  A separate pack-out is used for conventions.  Let me talk about the gear and then I will talk about the setup.

Note:  The gear below is the minimum I travel with. I never travel with less equipment

Portable Audio and Video Podcast Studio:
StormCase Water Tight Case
Mixer: Mackie 802-VLZ3
Headset: BeyerDynamic DT-290 (Primary)
Router: Netgear Wireless Router
Sony: Wireless Receivers URX-P1 x2
Sony: Wireless Transmitter UTX-B1 x1
Sony: Microphone Wireless Transmitter UTX-P1
Lavalier Mics x1
Canopus ADVC-300 Analog to Digital Converter
Mic: Electrovoice RE50B (Interviews)
Camera: Sony HDR-SR11
Hard Drive: eSata 1 tb External Drive (HD Video Storage)
Cables: Way to Many!
Connectors: Way To Many
Laptops:  Windows Vista x2

Some will say this is overkill and it actually is. But the reason I travel with so much gear is based on 4 years of travel experience. I have been places where I needed to have wireless microphone capability and others where wired mics are required, sometimes I need to do a video interview so I have to have the ability to go from Audio mode to Video mode from this kit.  If I am planning on doing exclusive Video I will add a Sony HVR-Z1U to the pack out along with supporting tri-pods or mono-pods.

Laptop pack out also depends on what I will be doing.  If I am doing my regular show only 2 Windows Vista based Laptops are needed. One to handle the live video stream and the other to handle separate audio recording and the show work flow. If I am doing any pro-video recording I add a Mac Book Pro to the pack out for editing in Final Cut.

Doing conventions or other big events requires a whole different level of pack out and my Fedex bill goes vertical.

Portable Podcast Gear Packed

My regular travel kit above weighs in at 38 pounds. I check it as checked luggage. The laptops and any high value items go with me in carry on luggage.

Some will ask why I do not switch to a Firewire device or standalone recording device.  Two answers Quality and Reliability. I did use a Focusrite Saffire 2 channel Firewire mixer for about 6 months. It was the biggest piece of crap I have ever used. I spent more time getting it to work then I did recording on it. I have also used some portable audio recorders and the quality level is not where I need it to be.

For network connectivity.  I travel with 1-2  Sprint EVDO cards, I usually rely on the hotel to provide me enough bandwidth for getting the show material ready but hotel connectivity has been getting worse of late. Usually I have to use the EVDO connection to push the video stream. I average 350 kpbs up stream and my 75 minute show uses 300 megs per show of my 5 gig monthly limit. I have tested with Verizon EVDO and I will be honest they may have a big network but their wireless speeds suck!

If you notice I pack a Netgear Wireless router, this is for the wired hotels that want to charge me $20.00 a day per computer for a wired connection.

The A/D converter is currently used with the Sony Camera, the small HD camera I currently own does not have a Firewire connection.  I convert the analog out of the camera to digital which gets routed into the laptop as a digital video Firewire connection.  I am currently on the hunt for a HD non pro Camera that will connect to a laptop via Firewire.

To be able to achieve a 3 camera shot as I did on the last trip. I use the built in Webcam in the Video processing laptop as camera one, and then use a second USB based Webcam as camera 2, the Sony HD camera is camera 3 which is usually the primary camera.

Software:
Video Feed: VidBlaster Studio (Windows)
Audio Recording: Adobe Audition 3.0 (Windows)

While I am sure I will work on efficiency of the portable studio, my quality level is where I want it and the kit is always packed and ready to go. It gets checked as luggage and so far nothing bad has happened to the gear.

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Geek News Central Podcast Recording Gear

Posted by geeknews at 11:46 PM on May 29, 2009

Geek News Central Studio

I often get asked what gear do I use to record my Podcast. Well there are two answers to that question. Today I will cover the gear that I use while I am here in Hawaii. As you know I travel a great deal and have a separate rig for when I travel.

Here is the List in the Exact Food Chain from when I speak till it is recorded on the Computer.

Audio
Power Conditioner: Furman PL-8 Series II
Microphone: Mouse from Blue Mic
Mic Boom: OC White
Microphone Tube Amplifier: SOLO 610 Classic Vacuum Tube
Mixer: Mackie ONYX 1220
Equalizer : DBX 215
Compressor / Gate: DBX 266XL
Aural Enhancer: APHEX 204
TelePhone Interviews: Telos Hybrid X2
Recording PC Standard Windows XP PC fed by Analog Audio from Mixer
Audigy Sound Card
Adobe Audition Recording Software

Video
Tricaster Studio
Live Control LC-11
Sony Cameras x 4 (Models Various)
Stream directly from Tricaster to Ustream.TV

Standard Studio Configuration
1 PC Recording Audio
1 Laptop Monitoring Video Stream controlling Ustream
1 PC that I use to Produce show
2 Network Connections

Geek News Central Podcast Studio 2

Everything is recorded in one straight shot. I do not stop the show under any circumstances. When I finish I only group waveform normalize the audio and then I save it to MP3. I then use the publishing tools at Blubrry to write the ID3 tags, publish the media, send the newsletter and post the podcast on this blog.

Time Line:
I start show Prep at 7pm HST
1 hour of show prep
75 minutes of recording
30 minutes of post show production.

Note: If your a new podcaster remember I started with a $7.00 headset from Walmart and spent less than $150.00 on gear until I reached show #50. My philosophy is have a high quality recording to start with to eliminate post show editing. But even with this gear a child simply twisting a knob can ruin a evening. :)

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Tech Podcast Round Table this Saturday!

Posted by geeknews at 1:54 AM on May 29, 2009

Please join me on Saturday May 30, 2009 – 4pm Eastern – 1pm Pacific

For three presentations

Will be a educational event. I hope that you will join us for the live event. There will be time for live questions after each segment, and an open mic afterwords to combine the topics with listeners.

The event will also be streamed live on uStream.tv, on SDRNews.com, and GeekNewsCentral.com

To participate in the Round Table is very simple, 15 Minutes before we start Simply Click this link! GotoMeeting will load automatically and then you can then choose to either dial in, or participate with a headset via VOIP.

GotoMeeting is the official sponsor of the Tech Podcasts Round Table you can get a free no credit card required trial at www.gotomeeting.com/techpodcasts

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PowerPress Update Coming Thursday

Posted by geeknews at 1:12 AM on May 27, 2009

powerpressThe way the emails have been flying with my team at RawVoice you would think we are launching a new website. But that is not the case, what we are releasing is a new version of PowerPress that I am very excited about. For those of you that have been using the PowerPress Podcast plugin for Wordpress you may be thinking what’s the big deal.

Our goal at the Blubrry Podcast Community is focused on providing great tools to podcaster and this update of Powerpress will help make the podcast publishing process easier.

The features we are introducing is so simple but yet complex and yet so damn good that I keep pinching myself.  No one else has this level of integration, No One! Maybe I am getting giddy and probably some people will just yawn.

But I feel that we have come up with a winning combination that reduces publishing to three steps  and so straight forward that media creators are going to be able to focus more on the content.

On Thursday when we announce the features I hope your in agreement with my assessment as we reveal whats cooking. If not I am sure you will let me know. Regardless I will have something for you to look at Thursday Morning.

Todd

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Interview about TechPodcasts.com on the DV Show

Posted by geeknews at 3:14 AM on November 7, 2008

2008dvshowintCheck out this Video interview I did with the team at the DV Show. I talk about the Tech Podcast Network along with some of the cool things we are doing at RawVoice. The DV Show

Thanks to the Team over there for the opportunity to talk about the network.

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Some mainstream opinion of podcasting

Posted by todd at 5:24 AM on December 22, 2007

This week a major Australian daily paper put out a story on how podcasting is gaining acceptance there.  What they are seeing is similar to what we have been discussing here on GNC recently.  Their view of podcasting is more of an extension to radio, than a replacement of it.  Not hard to understand why they have this view when mainstream radio dominates the podcast charts on iTunes.

For the few who are yet to catch on, podcasting enables people to listen to their favourite radio programs whenever they like by downloading them, once they have gone to air, onto their computers.

Some interesting information in this article is their access to talk direct to radio as to what their view of the podcast market is.  In Australia the main public broadcaster is seeing in the vicinity of 2 million downloads a month.  The largest commercial station is seeing about 850,000 per month over 4 shows releasing 2–5 podcasts per week.  They are seeing considerable growth of around 50,000 per month.  Some back of the envelope calculations show that they have about 100,000 listeners on podcast, which is about 3% of their on air listeners.  Even given this though they claim to make about 20% of their online revenue from podcast advertising.

Given the ease of creating the podcast from content that has already been recorded during broadcast, this must be some of the easiest money the radio stations make, and no wonder they have been keen to get their popular dj’s onto podcasts.  They are keen to not bleed listener figures due to podcasting though, as this directly effects their advertising revenue.  To cover this they have been campaigning to Nielsen to include podcast in their radio ratings.

Interesting to see some info on what radio is thinking in terms of their podcasting strategy.

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